Most owners never designed their plan. They accepted one. A provider proposed a menu, a fee schedule, and a set of features, and the plan went live on those terms. 401(k) plan design is the act of asking a different question: not what the provider offers, but what your people actually need the plan to do, and whether it is built to do it.

The Plan You Were Sold Versus the Plan You Could Build

401(k) plan design covers the choices that decide a plan’s reach: which funds it can hold, whether it runs on open architecture or a closed proprietary menu, and whether high-balance savers can access a self-directed brokerage window. A closed menu limits everyone to the provider’s shelf. Open architecture opens the whole market, which usually means better funds at lower cost.

Two Ways to Build a Plan Closed Menu Provider funds only Limited share classes No brokerage window Open Architecture Funds from the market Lower-cost classes Optional PCRA window

Two design features deserve particular attention, and both sit inside our 401(k) advisory practice:

How Holland Capital Approaches Design

Holland Capital serves as an independent advisor and relationship manager for plan sponsors. We evaluate the plan’s costs, providers and design, coordinate outside 3(21) or 3(38) fiduciary services when they fit, and help owners connect the plan to their personal financial plans. We do not serve as the plan’s 3(21) or 3(38) investment fiduciary. More on the oversight burden.

Is Your Company Retirement Plan Working for You, or Just Your Providers? guide cover

A GUIDE FROM HOLLAND CAPITAL MANAGEMENT

Is Your Company Retirement Plan Working for You, or Just Your Providers?

Five checks for owners who sponsor a 401(k).

Who Actually Benefits From a PCRA?

A Personal Choice Retirement Account is a self-directed brokerage window inside the plan, and it is not for everyone. Consider a hypothetical: an owner with a large balance wants the same kind of management applied to their plan dollars that they have on the rest of their wealth. A PCRA can let those dollars be invested and managed directly while staying inside the 401(k). For a participant content with the core menu, the same window adds complexity they may not need. Good design offers it where it fits and does not force it where it does not.

If you own a business in Hollywood with employees and want the company plan to fit your own retirement, our page about working with a fiduciary financial advisor in Hollywood explains how your business retirement plan and personal savings can be planned together.

Related Guides

Plan design ties together education, oversight, and a sponsor’s own planning. Start with our 401(k) advisory practice, then go deeper on the areas below.

Frequently Asked Questions

What Is Open Architecture in a 401(k)?

Open architecture means the plan can hold funds from across the market rather than only the recordkeeper’s own products. It usually widens access to higher-quality funds and lower-cost share classes.

What Is a PCRA?

A PCRA, or Personal Choice Retirement Account, is a self-directed brokerage window inside the plan. It lets a participant invest beyond the core menu while keeping the assets within the 401(k).

Who Should Consider Adding a PCRA?

It tends to suit higher-balance participants, including owners, who want professional management or options beyond the core lineup. Our guide on adding a PCRA walks through the trade-offs.

Does Plan Design Affect Our Fiduciary Risk?

Yes. A clean design with low-cost funds and clear choices is easier to monitor and defend, which supports your oversight duties.

Can a Small Plan Use Open Architecture?

Often yes. Open architecture is a structural choice more than a size threshold, and many smaller plans gain access to better, cheaper funds by adopting it.

How Does Deferred Compensation Fit In?

A nonqualified deferred compensation plan can let key employees defer income beyond 401(k) limits. It is a separate tool that can complement the plan for owners and senior staff.

Will Better Design Improve Returns?

Design does not promise returns. What it can do is lower costs and widen quality choices, which over time may help participant outcomes, though markets, not design, drive results.